Jason Vitorillo

Jason Vitorillo has worked in the arts as an actor, choreographer, and technical director for Tanghalang Ateneo from 1998 to 2013. He was also the company's theatre manager from 2001 to 2002. As an arts manager, he has worked on various projects with the Oro Arts Guild, Planting Rice, VIVA ExCon Bacolod, and the Museum of Contemporary Arts and Design in the Philippines. He also managed the 2010 Sitelines Festival in New York for the Lower Manhattan Cultural Council.  

He has been in the academe for over ten years and was previously the Lecturer-in-Charge of the BA(Hons) Arts Management Programme of LASALLE College of the Arts, Singapore. He was a lecturer in the Department of Fine Arts of Ateneo de Manila University and an Assistant Professor and Chair of the Arts Management Program of the School of Design and Arts, De La Salle-College of Saint Benilde in Manila, before moving to Singapore in 2015.

He holds an MA in Arts Administration from Teachers College, Columbia University, in New York. He is a recipient of the International Fellowships Program of Ford Foundation in 2009. 

Through his research work on arts management education, cultural policy, and cultural governance, he is a frequent speaker and has worked with institutions such as the National Taiwan University of the Arts, Queen's University Belfast, University of the Philippines Diliman, HUMAK University of Applied Sciences, and the Brokering Intercultural Exchange Network. 

BA (Hons) Arts Management

Modules currently teaching

• Principles of Arts Management (L1)
• Cultural Economics (L2)
• Festival Management (L2)
• Performing Arts Management (L2)
• Arts Projects (L2)
• Dissertation: Applied Research (L3)
• Graduation Project: Art Studios as Creative Ventures (L3)

• Arts management education
• Arts marketing
• Audience development and engagement
• Cultural economics and entrepreneurship
• Cultural governance and participatory practice
• International cultural policy

• Audience segmentation
• Case studies
• Interviews and focus groups
• Mixed sequential
• Surveys
• Evaluation analysis
• Textual and secondary analysis

Mapa Arriola, Maria Sharon and Vitorillo, Jason. "Safeguarding Intangible Cultural Heritage in the Philippines." The Routledge Handbook of Cultural and Creative Industries in Asia, edited by Lorraine Lim and Hye-Kyung Lee, London, Routledge, 2019.  

Vitorillo, Jason. “Whose governance, whose good? Cultural Policy and Governance in the Philippines.” Special issue 'Democratizing Arts', edited by Raphaela Henze and J.P. Singh and published by the Arts & International Affairs, vol.5, no.1, June 2020. 

I would be interested in supervising students whose research topics coincide with my research interests and professional experience:

• Arts marketing
• Audience development and engagement
• Arts management education
• Cultural governance and participatory practice
• Intercultural relations in arts and cultural management

• Artist management
• Festival management
• Project management
• Theatre management

Art Walk Little India, Arts Project in collaboration with LASALLE College of the Arts and the Singapore Tourism Board (STB), 2016-2018 and 2020.

Managing Islands of Creativity, Workshop in arts management by Arts Management faculty of LASALLE College of the Arts, Singapore, and George Town Festival, Malaysia, Penang, September 2016 - May 2017. 

Curatorial & Art Management Workshop, Workshop series in curatorial, exhibition, and arts management in collaboration with the Arts Management faculty of De La Salle-College of Saint Benilde, Planting Rice, Museo Negrense De La Salle, and Gallery Orange for VIVA ExCon Bacolod (Visayas Biennale), July 2014.

Media/Art Kitchen - Reality Distortion Field, Manila, Arts Project in collaboration with the Arts Management Program of De La Salle-College of Saint Benilde, The Japan Foundation Manila, and the Ayala Museum, November 2013.

Sitelines 2010, Lower Manhattan Cultural Council's program offering of site-specific works for New York City's 2010 River To River Festival, July - August 2010. 

I am keen to supervise projects that coincide with my interests or professional experience:

• Audience development and engagement
• Site-specific performances
• Theatre, performing arts, or multi-disciplinary festivals